HEART-CENTERED BRAND BUILDING

I work with positive impact brands crystallize their core essence into a general brand architecture that create an ever-deepening emotional bond with consumers

  • Story, purpose, vision & mission

  • Ground value prop and functions, uses & benefits

  • Identifying clear customer audience groups and the messaging and positioning that will resonate with each as a starting point for further testing and refining

  • Brand tenants that accurately reflect who brand IS and how to apply & integrate throughout full funnel


BRAND MARKETING

I help brands grow quickly at scale by designing customized marketing strategies and the execution roadmaps needed to support the many intricate layers of the big picture plan

  • Aspirational Marketing

  • Partnerships

  • Content Creation + Delivery

  • Influencer + Ambassador Programs

  • Offline Events + Experiences

  • Workplace Wellness & Flow

  • Team Training